Archive for the 'Book Marketing' Category

Writers and Their Notebooks

I am happy to announce the release of my latest book, Writers and Their Notebooks (The University of South Carolina Press) where I have solicited essays of well-published writers on the role of journaling in their lives. I am honored to have had Phillip Lopate write the book’s foreword. The collection includes essays from: James Brown, Wendy Hall, John Dufresne, Reginald Gibbons, Sue Grafton, Dorianne Laux, Rebecca McClanahan,  Kyoko Mori, Peter Selgin, Kim Stafford, Maureen Stanton, Ilan Stavans, Michael Steinberg, Tony Trigilio Lori VanPelt, to name a few.

The actual publication date is January 31st, but as my eager readers, you can already place your pre-order on Amazon,  Barnes and  Noble and  Powell’s Books. If you want a signed book plate, please email me your address and I’d  be happy to send it to you.

Here’s an excerpt from my introduction:

“A journal is the music and voice of our true emotions. It makes no judgments, is free of editors, critics and teachers. By its nature, the journal captures sentiments, observations, ideas, ruminations and reflections. Whether the writer is expressing the depths of their true feelings, snippets of overheard dialogue, observations, ideas for future projects or listing books to be read, the journal is an important accessory in the writer’s tool kit.

The art of journal writing dates back to when men wrote on cave walls. The first published journals were those of Samuel Pepys in the 17th century. Between 1660 and 1669 he wrote an 11-volume diary that was published after his death in 1825. Next, there were the journals of The Lewis and Clark expedition in the late 1700s and early 1800s. Then, along came James Swan, a native American wrote extensively in the mid-1800s about whaling practices.

Walt Whitman wrote in his journal in the mid-1860s, and then Ralph Waldon Emerson wrote about friends and activities of special interest to him. As a matter of fact he wrote about Henry David Thoreau. In 1885, Susy Clemens (the daughter of Mark Twain) was 13-years-old when she began to write a memoir of her celebrated father.

Virginia Woolf, one of the 20th century’s most influential writers said that she wrote in her diary to bring order into the chaos in her life.

In the mid-twentieth century, Anne Frank, for her 13th birthday, received a diary from her parents. Twenty-five days later, to avoid imprisonment, her family went into hiding in the upper floor of her father’s office building. Her book, The Diary of A Young Girl, published years later, was written about her hiding from the Nazis in Amsterdam.

The intrigue and curiosity of what is written on journal pages is innate to human character, which might be why the Diary of A Young Girl has been such a classic, as have been other published journals.

The essays in this collection are a celebration of writers who use journaling in their personal and creative lives. The types of writers are diverse—they are poets, novelists, short story writers, essayists and memoirists, They are male, female, young, old, and live from coast to coast. They have all been widely published and many are professors in major college and universities.

The confessional nature of these essays makes each one compelling to read. Many of the authors write so automatically in their journal that they were honestly stumped when I asked them to write an essay describing their journaling practice. After minimal contemplation, they agreed and after completing the essay they felt an enormous sense of satisfaction. In fact, many thanked me for the exercise and the opportunity to contribute to this collection.  During the writing process these writers not only learned about their journaling practices, but they also learned about themselves.

Most people who have made journaling a vibrant part of their lives will agree on its benefits, particularly in how it is the best way to record memories and as a way to ground them in their lives. The journal has also helped writers work issues out.

My inspiration for writing this book is grounded in my own journaling practices that began at the age of ten. It was a maroon hardcover volume without lines. On top of each page were the wise sayings of the prophet Kahil Gibran.  My grandmother and caretaker had committed suicide in my childhood home and to help me cope with this great loss, my mother bought me a journal. Into that journal I poured my pain and sentiments. As an only child, that journal became my best friend and confidant. Initially, my musings were a form of catharsis in an effort to ease the pain of losing my beloved grandmother, but eventually some thoughts lead to school essays and eventually formed the foundation for my life as a writer.

During graduate school I became further inspired to journal while reading writer Anaïs Nin’s four volumes of her journals. She began her first journal as a letter to her deranged father, which she never sent. I was very drawn to her writing style and sensibilities and her volumes are still perched in my writing studio.”

I really enjoyed gathering this collection of stellar writers all who have been a pleasure to work with. I was so honored that world-renowned essayist, Phillip Lopate offered to write the foreword and here is an excerpt:

“I salute the editor of this valuable collection, Diana Raab who ahs done such a sensitive job of gathering these diverse, eloquent, and experiences voices and encouraging their thoughtful, heartbreaking, rambunctious, free flights of testimony and speculation into  being. Freedom is a frequent theme in these pages. The freedom to try out things, to write clumsy sentences when no one is looking, to be unfair, immature, event to be stupid. No one can expect to write well who would not first take the risk of writing badly. The writer’s notebook is a safe place for such experiments to be undertaken.”

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Writing and Tooting Your Horn

Publishers used to be involved in both the editorial and marketing aspect of  most (if not every) books they  launched. These days, unless you are a New York Times bestselling author, publishers do little in the way of aggressive marketing, regardless of the size of the publishing house.

It has been said that authors must do their fair share of marketing. Most authors, myself included, would prefer to spend their time writing rather than promoting their books, but the truth of the matter is if we don’t do some marketing, our nearest and dearest friends, family and colleagues, may never know about our book.

I am lucky because years ago I had a small publishing company and therefore I understand some basic marketing techniques which over the years have become second nature to me. I have learned to do something much against my grain, which is to ‘toot my own horn.’

In the November 16th issue of Publisher’s Weekly there was an article called, “Blame it On The Rep: When An Author Has to Sell His Own Book.” The content of the article really hit home with me. I love the opening line, “Along with developing a patent for a cordless extension cord, being a writer was one of my life’s goals.” This is in alignment with my belief that most of us are writers not because we want to be one, but because we have to be one. It’s a passion that pulls us. Michael Spradlin, the author of the article, began his career as a publishing rep and then began writing his own books, a similar track to my own.

The biggest difference is that when I wrote my first book in the 1980s, The Internet was not a vital part of modern living like  it is today – but selling and reselling postal mailing lists was the best option for reaching an audience. I licked one too many stamps for envelopes announcing my latest book. These days, authors do not have any excuse not to market themselves. When Penny Sansevieri’s book, Red Hot Internet Publicity was released a couple of years ago – I devoured all her tips and ideas – something an author can do in the privacy of her home, without the risk of having doors slammed in her face. This new dimension to our profession is here to stay – whether our books are in book or kindle formSo all you writers out there, promise me when you finish reading this entry, you will change screens and announce to at least one person what you are working on or what is your next release! Don’t rely on others to do what is now your work.


Quote of the Week


"A writer uses a journal to try out the new step in front of the mirror."

~Mary Gordon

About Me


I am a memoirist, essayist, poet and teacher whose passion is keeping a notebook. My notebook is my muse and my alter ego. It contains personal snippets of my life and observations from the world around me. Diarist Anaïs Nin has been a great source of inspiration for me. My hobbies include writing, writing and more writing, but when I have extra time, I enjoy reading, walking, hiking, yoga, working out, cooking and hanging out with my family and Maltese Poodle, Spunky. In order not to become ensconced by the glare of my computer screen, I also teach in the UCLA Extension Writers' Program and in various conferences and festivals around the country. My pleasure comes from sharing my joy of journaling with professional writers and anyone interested in writing.

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